January 7, 2021Three sports brands that have mastered audio experiences
Sports brands are first and foremost brands. The media and marketing departments of sports teams, leagues, and publishers are vying for our attention and hearts. And many have come to realize that the way to the heart is through the ear, and are creating compelling voice and audio experiences to connect with fans and consumers. […]
December 14, 20202020 Year-in review
While 2020 was a challenging year for many, I’m extremely proud of how the Audioburst team pulled through, continued its great work, and brought the company to new heights. Here are some of our many achievements, as we continued to deploy the world’s first search and delivery platform: Bringing the largest searchable talk audio library […]
December 10, 2020The new podcast marketing calendar and why you need trailers
According to our data, the average podcaster publishes an episode every 8 days. According to research by Dan Misener of Pacific Content), the average episode length is 36 minutes. Put the two together, round it up, and you’ve got about 30 minutes of audio content to work with every week. Now, the question is what […]
December 3, 2020Make your podcast accessible
Today is International Day of Persons with Disabilities, a UN day aimed at promoting understanding of disability issues and mobilizing support for the dignity, rights, and well-being of people with disabilities. As a leader in audio, we’re particularly interested in making sure audio content is accessible to people with hearing loss or deafness. 2020 marks […]
November 11, 2020Merchandise for your podcast: 4 holiday season swag ideas and resources
If you haven’t started selling merchandise for your podcast, this holiday season may be a good time to start. Merchandise increases brand awareness and does wonders for community and listener engagement. It often attracts additional listeners, and it may prove to be a significant revenue stream for you as well. Luckily, producing and selling merchandise […]
October 25, 2020Trick or Treat? Check out our Halloween playlist and learn how to create your own!
Increase engagement with playlists that showcase the best of your content
October 15, 2020Podcasting in a Pandemic
Like so many others the podcasting industry was forced to adapt. We spoke to two podcast producers about the lessons they learned and the solutions they found.
October 1, 20205 Time-saving Techniques Every Podcaster Needs to Know
Make and Market Your Podcast Faster and More Effectively Whether you’re a veteran or new to the world of podcasting, the process of planning, recording and marketing an episode can be incredibly time-consuming. Here are some practical tips and valuable tools for creating your content and getting the word out more quickly and efficiently. Planning […]
September 10, 202035 Free Resources to Podcast Like a Pro
Starting a new podcast? Already planning your upcoming episode? Simply curious and want to learn more? Here are some free podcast resources!
September 2, 2020Audioburst releases Creators Premium, a comprehensive audio marketing management platform dedicated to helping podcasts and radio shows grow their audiences
Audioburst Creators is an online marketing automation and orchestration service for podcasts and radio shows. The platform allows users to create short clips or “bursts” of their content in both audio and video formats. These bursts can be shared via social media channels, embedded on websites and promoted through the Audioburst network. The platform offers […]